White-label technology for MSPs.
Concept illustration of backup and data recovery with green light ribbons
Protect → Retain → RecoverRecovery starts
with a plan.
White-label & resale for MSPs

Protect the workload.
Plan the way back.

Offer virtual machine backup under your own brand. SafeKeepDirect helps MSPs build a defined protection and recovery service around customer workloads, with schedules, retention and restore responsibilities agreed from the start.

01Virtual machines
02Backup plan
03Recovery points
04Restore checks

VM backup.
With recovery in view.

A virtual machine can hold an entire business service: its operating system, applications, configuration and data. SafeKeepDirect puts backup and recovery for those virtual workloads at the centre of the plan. We start with the machines you run, what they support and how much interruption your organisation can tolerate. From there, we agree the supported environment, backup schedule, retention and recovery approach. For an internal IT team or an MSP looking after customers, the aim is the same: a clear understanding of what is protected and a practical route to restoring it.

The protection & recovery plan

Know what is protected.
Know how you will restore it.

Backup for virtual machines
Build a protection plan around the virtual machines that run your services. Identify the workloads in scope, the applications they contain and the systems they depend on, so the backup design reflects the way your environment works.
Schedules around your workloads
Agree when backups should run and how often recovery points are needed. Scheduling takes account of working hours, workload activity, available resources and the amount of data your organisation could accept having to recover.
Retention with a clear purpose
Decide how far back you need to recover and which recovery points should be retained. Retention and storage requirements are scoped together, giving your team a clear basis for capacity planning and future changes.
A defined recovery process
Plan who can request a restore, who carries it out and how the right recovery point is chosen. Establish the checks needed before a recovered machine or service is returned to normal use.
Restore validation
Include agreed recovery checks in the service plan. Reviewing a completed backup and testing a restore answer different questions; validation helps your team understand whether a protected workload can be recovered as expected.
Workload priorities and dependencies
Some machines need to return before others. Record the relationship between your virtual servers, applications, identity services and network dependencies, then use that information to shape recovery priorities.
Change and capacity planning
A new virtual machine, a growing workload or a retired server can change what needs protecting. Review the scope as your environment evolves so backup coverage and retention remain aligned with current requirements.
White-label backup for MSPs
Offer SafeKeepDirect as part of your own service portfolio. MSPs can resell the system under their own branding, with customer scope, backup responsibilities, recovery requests and the support handover agreed during partner onboarding.
From scope to rollout

Define the recovery journey.

  1. 01

    Map the virtual environment

    Identify the virtual machines, their dependencies, the supported platform and the workloads that need protection.

  2. 02

    Agree the protection plan

    Set backup scope, schedules, retention, storage requirements and recovery responsibilities around your priorities.

  3. 03

    Configure and check

    Set up the agreed solution and validate backup and recovery behaviour against the implementation plan.

  4. 04

    Review as things change

    Keep workload coverage, capacity and recovery documentation aligned with changes to the virtual estate.

Your partner proposition

A backup service built into your brand.

01

Add a VM backup service

Build protection for customer virtual machines into your MSP portfolio, with a documented scope and agreed recovery responsibilities.

02

Review a customer’s recovery readiness

Check retention, workloads and restore validation together, then turn the findings into an agreed improvement plan.

03

Connect backup to managed delivery

Combine SafeKeepDirect with your wider service, defining how backup changes and restore requests reach the right team.

SafeKeepDirect / partner questions

The details
behind the service.

Talk to sales about your customers, branding and delivery model.

Contact sales
How does this fit our MSP brand?

SafeKeepDirect is available for white-labelling and resale. We agree the customer-facing branding, onboarding, responsibilities and technical escalation for your selected service before rollout.

What does SafeKeepDirect back up?

SafeKeepDirect is our backup solution for virtual machines. The supported virtualisation environment, workloads, storage and recovery options are confirmed when we scope the service. Tell us which platform you use and which machines you want to protect.

Does this include Microsoft 365 or Google Workspace backup?

The SafeKeepDirect service described here focuses on virtual machine backup. If you need protection for other data or cloud services, tell us about it so we can discuss those requirements separately.

Can you guarantee a particular recovery time?

Recovery depends on the workload, backup design, infrastructure and circumstances. We agree recovery objectives and the checks needed to assess them during scoping, rather than applying one promise to every environment.

Let’s build your next offering

Make SafeKeepDirect
part of your portfolio.

Let’s agree the branding, customer onboarding and support responsibilities around your MSP offering.

Contact sales